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Fly To Paris And Grab Interview Offers At L'Oréal By Acing Brandstorm 2022 - Secret Tips Inside From Previous Year’s Winners!

The 30th edition of Brandstorm is up and running! Yes, L'Oréal Brandstorm 2022, the international innovation case study competition is live with another life-changing opportunity to innovate in the beauty industry. Here is a rundown of the exclusive interview of National Winners of L'Oréal Brandstorm 2021 from NMIMS Mumbai to help you get cracking on winning the 2022 trophy!

In one word, our experience with L'Oréal Brandstorm has been metamorphic. It functioned as a catalyst, propelling our innovative, strategic, and entrepreneurial capabilities to new heights. Our team, Eye of the Storm was subjected to a critical evaluation based on our research abilities, ideation skills, project development skills, and conceptualization before lifting the trophy of National Winners, L'Oréal Brandstorm 2021.

There was not much to research about the competition, because we all had a fancy about L'Oréal Brandstorm since the day we joined the college. So we all waited for it with bated breath.

How did team 'Eye of the Storm' take the competition by storm?

The first step was forming a team, and we can safely bet that our team worked like a well-oiled machine! We named our team - Eye of the Storm which consisted of Tarannoor Kaur (young entrepreneur, a multi-tasker, and a ‘Balancer‘), Chavi Malik (driven by excellence, the ‘Planner’), and Karan Gauba (who have a knack for learning how brands think, the ‘Inquisitor’).

We had a perfect blend of creativity, research skills, dedication, commitment, and strategic skills. We cared about the project and supported each other throughout the tough times of the pandemic.

We actually didn’t sleep! We attributed all our strength and dedication to preparing for the competition. Moreover, the seamless support from each other, faculty, and family gave us the extra push. Not to forget to mention, the art of prioritizing. It is something everybody needs if they want to excel.

Tips for winning L'Oréal Brandstorm

Here are certain points that can help you bring up your A-game as per our experience in L'Oréal Brandstorm 2021:

Team dynamics matter a lot. Choose your team wisely.
During the entire journey, do not overlook the fun part.
Think big, do not restrain yourself from ideas. Experiment with templates, add financials, or anything that you want according to the case study.
Since it's a global competition, make sure your research is up-to-date. For instance, if some technology is not available in India, do not hesitate to put across your idea. Because there are people at the global level who can probably execute your idea.
L'Oréal has clearly laid out values. So everything you do must align with them.
Since the company is extremely consumer-centric, propose ideas that are feasible and are aligned with the company’s problem statement.

L'Oréal Brandstorm is much more than a legacy of 30 years!

Brandstorm gives you a chance to compete against some of the greatest brains in the world, with over a thousand participants hailing from 65 different nations and regions. Having a rich legacy of 30 years, they are known for bringing together ambitious and innovative students from all over the world to solve various business challenges with different themes each year.

Here are some of the reasons that drove us to participate in L'Oréal Brandstorm (and we think you should too!):

First things first, it makes you stretch the limits of your mind under the perfect guidance of the mentors.
It gives you a chance to connect with the L’Oréal leadership and students from 65 countries at the International Finals in Paris. The amount of corporate exposure is impeccable.
It gives you the golden opportunity to live the life of a Brand Manager through the competition journey and learn, from close quarters, how L’Oréal is leading innovation in beauty.
National Winners are extended Pre-Placement Interview Offers for the L’Oréal India Management Trainee Position. Not only this, the company also extends PPIs to select students from the Preliminary Rounds, depending upon their individual performance during the competition.
The winning teams get an opportunity to work at L’Oréal head office in France as L’Oréal employees to live an intrapreneurship experience.

So, rewire your brain for innovation and creativity and apply for L'Oréal Brandstorm 2022 now!

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Shivangi Vatsal

Sr. Associate Content Strategist @Unstop

I am a storyteller by nature. At Unstop, I tell stories ripe with promise and inspiration, and in life, I voice out the stories of our four-legged furry friends. Providing a prospect of a good life filled with equal opportunities to students and our pawsome buddies helps me sleep better at night. And for those rainy evenings, I turn to my colors.