Product Teardown - AlmaBetter powered by WebEngage

Problem Statement:

• How would you personalize the website experience for the users of Almabetter with the aim to-
  • Drive free to paid conversions
  • Boost community engagement and convert to course purchases
  • Personalization strategy for known and unknown users on the platform
• The expected outcome should contain:
  • Elements of the website you would personalize.
  • Audience segmentation strategy for website personalization
  • Content strategy for each personalized website experience
• Potential impact resulting from said personalization

Timelines:

• Slack AMA - 15th March
• Deck Submission - 23rd March
• Deck Day - 1st April

Prize money for the teardown-

• First Prize- INR 20K
• Second Prize- INR 10K
• Third prize- INR 5K

And exclusive interview opportunities!

Take part in the social media deck challenge

Join The Product Folks' Social Media Deck Challenge!

To participate, simply post your decks on LinkedIn, tag @TheProductFolks, and use the hashtag #TPFTeardown.

The top three decks will win exciting cash prizes!

• First Prize: INR 3K
• Second Prize: INR 2K
• Third Prize: INR 1K

Don't miss out on this opportunity to showcase your skills and potentially win some big rewards!