The Blurb: Video Making Challenge by Agri10X

"If a picture is worth a thousand words, what's a video worth?”

IIM Ahmedabad’s Food and Agribusiness Committee in association with Agri10x presents “The Blurb”, a short video-making competition. This competition gives you the freedom to display your creativity through the mix of audio visual mediums and interact with the audience. It's an opportunity to showcase your videography skills and compete with the best minds across all UG and PG colleges in India.

Agri10x, the revolutionary agri-tech startup, has a belief in the sustainable growth of every farmer. It is working towards serving the community by empowering farmers and rural communities through microfinancing, integrated agricultural services and a knowledge base ecosystem to improve their yield and income.

Agri10x is also working towards digitizing the entire agricultural value chain by extending tech enable solutions for the farmer of tomorrow.

Themes:

Sustainability in Agriculture -

Economic growth, social progress and environmental protection should go hand in hand. Considering the current global scenario, being sensitive towards climate and moving towards sustainability is the need of the hour. Agriculture is a significant contributor to environmental degradation and climate change.

Keywords: Popular sustainable models of companies, Carbon credit, Sustainable agriculture practices, Zero wastage farming, Traceability.

Value Addition and Income Growth of Farmers: 

Agriculture being an employment generation sector for a majority of people, the contribution it has towards GDP stands significantly lower. Value addition and income growth of farmers in agriculture is needed for the profitability of the farmers and to empower them and weaker sections of the society for the better good of the whole nation. 

Keywords: Doubling farmers' income by 2022, Alternate income sources, High potential crops for value addition, Agri-entrepreneurship, Changing consumer preferences.

Eligibility Criteria:

• All UG/PG students are eligible for participation
• Individual participation or in a team of 2 members is allowed
• One participant/team is confined to one entry only
• Multiple entries will not be accepted

Rules and Guidelines:

• The submissions must be the participant's own property
• You must have full copyrights to the submitted material
• The video must be of 1-2 minutes in length and 20 MB in size
• The Krishi Manthan team will have the right to upload the pictures on its social media handles
• All decisions regarding the results are at the discretion of the Krishi Manthan and the organizing team will be binding

Detailed Round Guidelines:

Round 1 - Guidelines:

• The participant will have to submit a video on either of the given themes through the D2C website
• Videos should not exceed 2 minutes in length and 20 MB in size 
• The submission should be renamed with the file name Participant/Team name_Institute name
• Only videos depicting the theme will be a considered valid submission
• No copyright infringement will be tolerated
• The videos will be judged on the basis of confining to the theme and clarity (audio, video)
• The keywords mentioned above should be used as a baseline for sub-themes to be covered in the video, usage of a minimum of one keyword is mandatory

Round 2 - Guidelines:

• Top submissions will be selected for the final round
• Top selected submissions will be uploaded on Krishi Manthan's Instagram page @iimafcomm
• The winners in this round will be selected based on the likes and comments on the video