Ui / Ux Pixel Craft : Ultimate Product Design Challenge

UI / UX Pixel Craft – INNOVATEX 4.0 | Presidency University

An intensive mini-hackathon conducted under INNOVATEX 4.0 as part of the MakerSpace Cluster. Pixel Craft challenges teams to conceptualize, design, and deliver a complete high-fidelity UI/UX solution for a real-world application within a limited timeframe.

Participants will analyze user needs, define problem statements, create wireframes, develop intuitive interfaces, and build seamless user flows using Figma. The event simulates real-world product design environments where creativity, usability, and strategy matter equally.

Objective:

• Design a complete high-fidelity UI/UX solution within 6 hours
• Apply strong design thinking and user-centric principles
• Justify design decisions with clarity and logic
• Balance aesthetics, functionality, accessibility, and feasibility

Eligibility:

• Open to undergraduate students from recognized institutions
• Valid college ID card is mandatory
• Offline mode only

Team Composition:

• 4 members per team
• One team per participant only
• Entire team must remain present throughout the event

Competition Format:

• Two-phase design sprint
• Total duration: 6 hours

Event Flow:

Design Sprint Phase 1 – Research & Wireframing (3 Hours):

• Analyze the given problem statement
• Conduct user research and define personas
• Ideate concepts
• Create low- to mid-fidelity wireframes in Figma

Design Sprint Phase 2 – High-Fidelity Design (3 Hours):

• Develop complete high-fidelity UI screens
• Finalize user flow and navigation logic
• Refine typography, color systems, spacing, and layout
• Prepare final design for submission

Final Evaluation (10 Minutes per Team):

• Present the design to the judges
• Submit the official Figma link
• Justify decisions and answer queries

Design & Technical Specifications:

Platform & Tools:

• Figma only
• Participants must bring their own laptops
• Internet access is limited to reference and collaboration

Design Requirements:

• Wireframes
• High-fidelity UI screens
• Complete user flow and navigation system
• The entire design must be created during the 6-hour event

Permitted Components:

• Manual design using Figma tools
• Custom components created during the event
• Self-designed icons and visual elements

Prohibited Components:

• Pre-built UI kits or templates
• Copied designs from existing apps/websites
• AI-generated layouts or automated designs
• External assets created before the event

Pre-Existing Work Policy:

• Teams must start with a blank Figma file
• No pre-designed assets allowed
• Reuse of past designs leads to disqualification

Design Standards:

• Accessibility considerations
• Consistent typography and color systems
• Clear navigation and usability
• Logical user journey mapping

Submission Guidelines:

Final submission must include:

• Figma design link (complete solution)

Design presentation (PDF/PPT) including:

• Problem statement
• Design process
• Key UI/UX decisions
• User flow explanation
• Optional documentation on challenges and feasibility
• No source code required
• Late or incomplete submissions will be disqualified

Judging Criteria:

• Innovation & Creativity – 25%
• Technical Implementation – 25%
• Feasibility & Accuracy – 20%
• Presentation & Communication – 15%
• Impact & Relevance – 15%

Judges’ decisions will be final and binding.

Safety & Compliance Rules:

• Handle laptops and electrical equipment safely
• Use only legitimate licensed software
• Maintain clean workspaces
• Follow all organizer instructions
• Any misconduct (plagiarism, harassment, cyber misuse, tampering) results in immediate disqualification