Performance Marketing Internship

8 Views is hiring for the role of Performance Marketing Internship!

Responsibilities of the Intern:

• Assist in the setup, execution, and optimization of paid media campaigns across platforms like Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and other channels.
• Monitor and analyze the performance of campaigns, including tracking metrics like CTR, CPC, CPA, ROAS, and conversion rates. Provide insights and recommendations for optimization.
• Conduct keyword research for search engine marketing campaigns and provide insights into keyword performance.
• Assist in preparing weekly and monthly performance reports, summarizing campaign results, and presenting insights to the team.
• Collaborate with the design team to ensure that ad creatives are aligned with brand guidelines and optimized for performance.
• Conduct competitive analysis and keep track of digital marketing trends to identify new opportunities for performance marketing growth.
• Assist in optimizing landing pages for better user experience and conversion rates.

Requirements:

• Currently pursuing or recently completed a degree in Marketing, Business, Communications, or a related field.
• Certification in digital marketing, specifically in performance marketing and paid advertising.
• Basic understanding of digital marketing channels such as Google Ads, Facebook Ads, and social media platforms.
• Familiarity with Google Analytics, Google Ads, and other digital advertising tools is a plus.
• Strong analytical skills with the ability to interpret data and generate insights.
• Excellent attention to detail, strong organizational skills, and the ability to handle multiple tasks.
• Proficiency in Microsoft Excel, Google Sheets, and PowerPoint/Google Slides.
• Ability to work independently and as part of a team in a fast-paced environment.
• Strong communication skills, both written and verbal.