Brand Representative

Responsibilities of the Candidate:

• Curate and select products to be featured in promotional videos based on market trends, customer preferences, and brand strategy.
• Collaborate with the marketing team to create engaging and visually appealing promotional videos.
• Serve as the primary face of the brand in promotional videos, showcasing products and demonstrating their features and benefits.
• Engage with customers through video content, providing information, answering questions, and fostering brand loyalty.
• Stay updated on industry trends, competitor products, and consumer behavior to inform product selection and content creation.
• Participate in product launches, events, and other marketing initiatives to promote brand awareness and drive sales.
• Collaborate with other departments such as product development and sales to provide feedback and insights gathered from customer interactions and video performance.

Requirements:

• Proven experience in product selection, preferably in a retail or e-commerce environment.
• Strong understanding of marketing principles and video content creation.
• Excellent communication and presentation skills, both verbal and visual.
• Ability to work effectively in a fast-paced, dynamic environment and manage multiple priorities.
• Creative thinker with a passion for storytelling and engaging audiences.
• Knowledge of video editing software and equipment is a plus.
• Demonstrated ability to work collaboratively in a cross-functional team.
• Flexibility to adapt to changing priorities and business needs.
• Passion for the brand and its products, with a genuine enthusiasm for promoting them to customers.