PPC Executive
Unstop
Recruitment Process
Telephonic Interview
Shortlisted candidates would be appearing for this round. This round is evaluate candidates' technical knowledge, communication skills and confidence.
Video Interview
Shortlisted candidates would be eligible for this round. This is to evaluate candidates' cultural fitment and other important factors.
Details
Unstop is hiring for the role of PPC Executive!
Responsibilities of the Candidate:
- Conduct thorough keyword analysis for paid campaigns
- Write compiled ad copies with a focus to drive conversions
- Create and manage all PPC Campaigns of Unstop ( formerly Dare2Compete)
- Design, execute and maintain ROI-focused pay per click & paid social campaigns and conversion tests
- Actively measure and execute A/B split tests for ad copy, landing pages, etc., to ensure optimal campaign performance
- Continually optimize PPC & paid social campaign components that include keyword strategy, ad copy, bid prices, cost per conversion, cost per click, audience optimization, etc.
- Compile monthly PPC & Paid Social Reports and conduct analysis of campaign performance
- Provide insights and direct the team to improve performance based on the insights
Requirements:
- 1+ years of experience managing Google Ads and Social Advertising Campaigns
- Core understanding of conversion tracking and attribution modeling including pixel/ tags creations, conversion settings, look back window, and custom variables
- Excellent written and verbal communications skills
- Strong creative writing skills
- Proficiency in MS Word, Excel and PowerPoint
- Strong hold on creating & implementing Search, Display, Video and App Install Campaigns and building data-driven strategies to deliver consistent growth
Important dates & deadlines?
-
24 Oct'22, 11:59 PM IST Registration Deadline
Additional Information
Job Location(s)
Delhi
Experience
Max Experience: 2 Year
Salary
Work Detail
Working Days: 5 Days
Schedule: Day Shift,
Job Type/Timing
Job Type: In Office
Job Timing: Full Time
Perks
Certificate
Medical Insurance