Registered
32
Registration Deadline
23 Oct'22, 01:35 PM IST
Team Size
2 - 3 Members
Impressions
15,641
Eligibility
All
Stratagem: Stages and Timelines
Quiz Round (on Unstop)
This will be an online quiz round! You will see the “Play” button here, once the round is live.
All that you need to know about Stratagem
Event Details:
- Round 1: Check the Brain Cells: An elimination round that tests the participants ability to remember the maximum number of advertisements in the shortest of time frames. Recognize 15 ads in 8 mins; each with a score.
- Round 2: Brand Wagon: Associate the brand with its tag, the shortlisted team hop on the brand wagon to identify the right tags with the right taglines.
- Round 3: HyPRloop: The round would test the shortlisted team’s ability to solve a real-life PR problem of big multinational corporations. Each shortlisted team would wear the hat of a PR personnel and create advertisements that have the potential to drive engagement for the brand in the form of a video.
Process:
- Task 1:
- Each shortlisted team would be given an MNC with a bad PR eg: Maggi with lead in it.
- The teams would be given time to create a 1- min reel to help Maggi renew its brand image
- The students would be open to acting, encourage participation from their friends, and use music, memes or images, and impersonation as a way to make the reels as creative as possible.
- Connect would post each of these 1 min reels on their Instagram handle
- Task 2:
- Teams would then have to enhance the engagement on their respective reel in a stipulated time frame
- Engagement entitles - reach, likes, comments, and share
- Task 3:
- The teams will have to create PowerPoint explaining their thought to the judges and show the statistics
- This would be 4 sliders PowerPoint with 7-8 minutes allotted to each team
- Presentation:
- Slide 1 - Situation
- Slide 2 - Analysis
- Slide 3 - Solution
- Slide 4 - Reel Clipping
Evaluation:
- The judges would be conducting a Q&A (3mins per team) round based on the reel created by the team and their thought process in designing the reel.
- Scoring
- The scores will have a dual component - social media engagement will have a 40 % weightage and the judges' scores will have a 60% weightage. The team with the highest score would win the round.
- There would be additional brownie points for the level of creativity the teams have used to create the reel.
Important dates & deadlines?
-
23 Oct'22, 01:35 PM IST Registration Deadline
-
4 Nov'22, 12:00 AM IST Round 1
-
8 Nov'22, 12:00 AM IST Round 2
-
18 Nov'22, 12:00 AM IST Round 3
Contact the organisers
Send queries to organizersRewards and Prizes?
Exciting Prizes!
Winner
15,000
About FORE School of Management (FSM), New Delhi
Foundation for Organisational Research and Education (FORE) is committed to the advancement of Management Education, Research, Training and Consultancy. Incorporated in 1981, as a non-profit institution, FORE has been working with industry and academia for developing new domains of managerial thought and education and contributing to building leaders in today's global business environment.
Located in the heart of South Delhi, FORE provides contextual learning and helps in the development of students as thinking professionals, who have the ability to meet the future challenges of tomorrow's corporate leaders. The programmes develop multiple skills including managerial decision-making, problem-solving, analytical reasoning, communications, creativity and innovation.
FORE takes pride in its professional and high-quality faculty, modern infrastructure, technology and resources- be it in the fields of General Management, Human Resource, Finance, Operations, Marketing, Information Technology, Economics and International Business.
Recognitions & Accreditations
Accreditations/Ratings
- The PGDM, PGDM (IB), PGDM (Financial Management), PGDM (Big Data Analytics), PGDM (Executive) and FPM courses at FORE are AICTE (All India Council for Technical Education) approved.
- The PGDM & PGDM (IB) courses at FORE are accredited by National Board of Accreditation (NBA) till June 30, 2022.
- FORE School of Management has also been granted SAQS Accreditation for a period of five years with effect from December 2017.
- The PGDM and PGDM (IB) courses are recognized as equivalent to MBA. Equivalence permission is granted by Association of Indian Universities (AIU).
Institutional Membership
- India Habitat Centre, New Delhi
- Education Promotion Society for India (EPSI), New Delhi
- Asian Regional Training And Development Organization (ARTDO) International, Philippines
- Association of Indian Management Schools (AIMS), Hyderabad
- National HRD Network (Delhi Chapter)
- Association of Management Development Institutions in South Asia (AMDISA), Hyderabad
- Indian Society for Training & Development (ISTD), New Delhi
- The Associated Chambers of Commerce and Industry of India (ASSOCHAM), New Delhi
- BRICS Chamber of Commerce & Industry, New Delhi
- Developing Library Network (DELNET), New Delhi
- National Science Library: CSIR-National Institute of Science Communication and Information Resources (NISCAIR), New Delhi
- Management Libraries Network (MANLIBNET), New Delhi
- The Case Centre, England
- UN Global Compact Network India
- The Delhi Flying Club Ltd., New Delhi
- Academy of Indian Marketing (A.I.M.)
- PHD Chamber of Commerce & Industry (PHDCCI), New Delhi
- International Federation of Training & Development Organisations (IFTDO), UK
- India International Centre (IIC), New Delhi
Appeared in Renowned Publications
- FSM Features in the Asian Management Education Directory 1995/’96 published by European Management Development Centre, Huizen, The Netherlands.
Academic Partners
- Rennes School of Business, France
- ESCE International Business School, Paris, France
- Vietnam National University – HCM- University of Law and Economics, Vietnam
- Kathmandu University School of Management, Kathmandu, Nepal
- STI University, Yangon, Myanmar
- University of California, Riverside (IEP), USA
- University of Economics, Ho Chi Minh City, Vietnam
- Nanyang Business School, Nanyang Technological University, Singapore
- School of Business and Economics, Linnaeus University, Sweden.
- European Institute for Asian Studies, Luxemburg.
- Risk Management Institute, National University of Singapore.
Read articles and voices of students and corporates
Is there a space for freshers in consulting? | Ft. Kishore Kunal, Director, KPMG (FORE Alumni)
Sales Stint Is Essential For A Great FMCG Career | Ft. Nishant Sharma, FORE School of Management, Area Manager, ITC
“One of the biggest challenges of the MBA journey is deciding where you want to go.” Read what this Nestlé PPO-holder has to say about selecting a B-School
Is IIM Tag Really Needed For Landing Your Dream Role? Here Is How Arushi Bagged An Internship At Nestlé
*This opportunity has been listed by
FORE School of Management (FSM), New Delhi
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