MBA guide 2020: Best colleges offering Marketing courses in India
With the course of time, Marketing has carved out a perfect niche for itself when it comes to MBA specialisation. It has become the wise choice of many alternatives as it is one of the most desirous specializations sought out by MBA aspirants now. MBA in Marketing specialization covers everything from identifying consumer’s needs to its fulfillment and after-sale services. This process itself involves various business aspects related to Brand Management, Retail Management, Consumer and Sales Management, Marketing Strategies at the global and national level, Digital Marketing, Product Development, so on and so forth.
So, if you are a marketing marvel and are seeking a college that aligns with your interests and expectations, you have landed on the right page. With our marketing lens on, we did extensive research that can give you an in-depth understanding of top MBA colleges for marketing as per the latest available information.
IIM Ahmedabad
Established in 1961, IIM A has been consistently ranked as one of the premier B-School by various national and international agencies. It has been ranked 61st in the Financial Times Global MBA Ranking 2020 in its top 100 list of B-Schools and 1st in India’s top B-School as per Business World, 2019. Known for its eminent faculty and remarkable facilities, let’s see how it performs when it comes to Marketing as a specialisation.
FMS Delhi
A part of the leading university of the world - the University of Delhi, FMS is one of the kind when it comes to Economics, Law, Sociology, Commerce, and Operations Research. This red building of dreams has always focused on management education more than just business management. With its roots dating back to 1954, the B-School has never failed to surprise the corporate world by delivering a strong network of more than 10000 alumni to date. Here are the facts and figures of its Marketing domain.
SPJIMR Mumbai
Bucking the trends, SP Jain has emerged as one of the best institutes when it comes to Marketing as a specialisation in MBA. The first thing that flashes the mind when it comes to SP JAIN is unquestionably its holistic approach. Whether it is academia or extracurricular skill sets, it equally garners the importance of each aspect by incorporating innovative business practices within its management curriculum strategies and social value through the integration of corporate social responsibility programs.
MICA
Comparatively a young B-School, has always kept its hand on the wheel when it comes to creating leadership in Strategic Marketing and Communication. Doing justice to its tagline of ‘The school of ideas’, it has never failed to provide talented and adaptive problem-solvers to the industry, government, and community. Let’s see how well this school of Marketing, Communication, and Creativity can meet your expectations of Marketing as a specialisation.
SIBM PUNE
Focused on developing global competencies amongst students, SIBM Pune has been consistently ranked among the top 10 B-Schools of the country. With a combined efforts of its illustrious alumni and exemplary students, it has earned prominence in the domain of marketing as a specialisation. A sneak peek of the institute’s specialisation in marketing is as follows:
MDI GURGAON
MDI Gurgaon has jumped 2 slots in the NIRF ranking from 12th in 2019 to the 10 position in 2020. With 2 critically acclaimed accreditations under its belt, AMBA and SAQS, MDI also boasts of 70 nationally and internationally acclaimed faculty.
IIM LUCKNOW
The foundation for IIM Lucknow was laid down in 1984 and is the fourth IIM to be established among all IIMs. IIM Lucknow has been ranked 4th consistently by NIRF 2 years running for the years 2019 and 2020.
IIM BANGALORE
With 107 faculty members that are full time, IIM Bangalore has managed to be in limelight for all good reasons. It was recently ranked 2nd by NIRF among B-Schools and was in the first place in 2019 as per the NIRF rankings. It also boasts of 13 full-time marketing faculty who have successfully executed post-doctoral work along with extensive industry experience.
IIM KOZHIKODE
Started in 1996, IIM Kozhikode is the 5th IIM to have been set up. Improving its position by 2 spots in the NIRF ranking, IIM Kozhikode ranked in the 6th position for the year 2020. The batch at IIM Kozhikode started with 42 students and now they have a batch strength of 356. With a rich legacy, this B-School has come a long way.
IIM INDORE
Ranked at 7th position by NIRF rankings 2020, IIM Indore has a rich legacy. Established in 1996, it is the 6th IIM in the series of 20 IIMs today. With an AMBA accreditation, IIM Indore’s mission is to be a contextually-relevant business school with world-class academic standards that develops socially-conscious managers, leaders, and entrepreneurs.
IIM CALCUTTA
The first IIM to have been established, IIM Calcutta set the tone that the rest followed. Stable at the 3rd position of NIRF rankings for the years 2019 and 2020, IIM Calcutta has kept the rigor steady. Boasts of a global reputation and rightly so, IIM Calcutta is continuously evolving to adapt to the changing needs of the business world.
This list is not a ranking for colleges but a list of best colleges offering Marketing courses.
We hope that this piece of information will aid you in narrowing down your choices to your ultimate B-School. Apart from this, some other articles from our blog, that can be of some help are as follows:
- Taming the trends of IIM waitlist movement
- A dose of motivation, 5 business books based on real-life stories!
- D2C B-School Employer Branding Report 2020: Voice of students!
- AICTE allows management institutes to convert existing MBA to PGDM or vice-versa
- 5 Government scholarships for every graduate and postgraduate students
- 12 much-needed certification courses for MBA aspirants!