Table of content:
- About The Programme
- An Opportunity For Students
Mindler, the famous career guidance cum mentorship programme in collaboration with PUMA, has launched a corporate experience programme for students. This program will enable students aged 15 to 20 years to learn the marketing strategies of global organisations as well as gain an in-depth understanding of markets.
Mindler-PUMA collaboration: About The Programme
The programme will enable students to improve their skills and gain experience in a hybrid mode. Its prime focus will be on various core marketing aspects such as branding, advertising, strategic marketing, and market research.
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Students will be able to clarify any doubts or concepts in a self-paced manner at their convenience through live sessions which will be held by industry experts, from Mindler and PUMA respectively. Candidates selected for this programme will also take part in role-play as well as simulations which will enable them to understand how the marketing department of PUMA functions.
Eesha Bagga Bhargava, Director of Mindler, said “Mindler has been at the forefront in helping students make the right career choices. In the past six years, we have helped 2.5 million students find the right career path.”
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With PUMA on board, Mindler now aims to further their aim of helping students find the career suitable with their experience, gain an in-depth understanding of the corporate world and learn skills relevant to their career choices.
Mindler-PUMA collaboration: An Opportunity For Students
In a simulative project, students will have to create a strategic marketing plan and an attractive advertising campaign for a product launch. Peer-to-peer learning will be a critical part of the project, as the product launch made by students will be presented to PUMA.
Moreover, students will be able to access the month-long mentorship program from the comfort of their home. Along with a comprehensive experience report, students will also receive an internship letter and a certificate from PUMA at the end of the program.
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