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Internship at TATA Motors Limited taught me how to develop effective sales techniques? | Gyan Jyoti's experience

Gyan Jyoti Sahoo - IIM Kashipur
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Internship at TATA Motors Limited taught me how to develop effective sales techniques? | Gyan Jyoti's experience
Schedule Icon 0 min read
TATA Motors Limited is the leading global automobile manufacturer. Since I have a personal interest in automobiles, getting a chance to do an internship at TATA Motors Limited was like a dream come true.

What is the selection process for an internship at TATA Motors Limited?


The selection process at TATA Motors Limited consisted of three rounds. These were:

  1. CV shortlisting

  2. Online exam

  3. Personal Interview


Most students easily breezed through the CV shortlisting round. The online exam, a 3.5-hour test, tested the candidates on topics like quant, logical reasoning, data interpretation, verbal, psychometric, and sales test. It was an elimination round. The selected candidates for the next round were only 20. The selected candidates had to sit for a personal interview.

What was my role during my internship at TATA Motors Limited?


Tata Motors Limited selected me as an intern after I cleared all the three rounds. The project assigned to me primarily focused on Business Development and Strategic Planning of a brand new commercial vehicle launch. The project was based on database collection, finding new opportunities, and developing effective sales techniques. Additionally, I also did some research on customer and company feedback which helped the company stay ahead of its competitors.

What did I learn from my internship?


My internship was like any other internship taught me a great deal about hard skills such as Data Analysis, Digital Marketing, Excel, Power-Point, and Problem-Solving. I also got an opportunity to work on and enhance my soft skills. I can say now, with confidence, that I am a better communicator than what I was prior to the internship. Overall, the internship at TATA Motors Limited was a well- rounded experience.

Given a chance, I would grab the opportunity to work with TATA Motors Limited, in a heartbeat. The reason behind it is simple, the automobile industry is my area of interest. TATA Motors Limited will definitely give a headstart to my career.

What did I learn from my mentor during my internship at TATA Motors Limited?


During the course of my internship, I got a lot of valuable advice and lessons from my mentors. The key takeaways were:

  1. Networking and communication are essential skills for Sales.

  2. Selling is an easy task but making someone sell is very difficult.

  3. Even in the commercial vehicle segment, customers are switching to digital platforms. So, digital marketing and data analysis are the preferred skills.

  4. To survive in this industry, you need to be work-driven and result-oriented.


To summarize, doing an internship at TATA Motors Limited was a fruitful decision. It not only gave me memories for a lifetime but also allowed me to forge friendships and connections that will last a lifetime.
Edited by
Gyan Jyoti Sahoo - IIM Kashipur
(Batch of 2018-20)

Gyan Jyoti Sahoo, pursuing MBA from IIM Kashipur, a B.Tech graduate. He is a sociable, outgoing, and fun-filled guy. An optimist, he loves interacting with new people and would rarely say no to any task.

Tags:
MBA B-School IIM Kashipur Internship Preparation TATA Motors

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